13 Years After My Mom Never Told Me About Internet Marketing

In 2000 I wrote “52 Secrets My Mom Never Told Me About Internet Marketing”  you can still download it with the link.

In 2001 the year the book came out… I did 72 MP3 Secrets – this was the prelude to “Podcasting”.  Later that year I did start blogging on BlogSpot – which became Blogger.   This was even before WordPress Existed!

So a lot has change in the last 13 years.  Or has it?

Listen to today’s podcast and decide for yourself if things have really change.

Resources Mentioned

Get Started Each Day With These 3 Questions

How do you decide what you are going to do each day?
It’s an important question that I ask on the WordPress Podcast today.  Listen to today’s podcast as I explain what questions I ask as I get started each day.

Remember the basis of any online business is your Managed WordPress Blog.  That’s why we make starting your own blog easy – we do it for you – and we include all the fix-ins.

Why?

Because there are just too many options to understand so we even install and configure the top 50 plugins for you with our Setup A Blog service.

WordPress Is Responsive

It’s the only real reason you should be using Managed WordPress Hosting!

WordPress is responsive.

Find out why that’s so important in today’s WordPress Podcast.

Kleiner Perkins 2013 trends report sums it up.

6 BILLION smartphone users! — On tiny screens that are not your PC!

150 interactions with your smartphone each day!

You’re crazy if you don’t’ optimize your online content for the way people are consuming it – and a FullContact WordPress site using our Responsive theme is the best solution to do just that!

  1. PC?
  2. Smartphone?
  3. Tablet?
  4. Wearable?

Listen to today’s podcast as I explain why Responsive WordPress sites are so important to your business.

Remember the basis of any online business is your Managed WordPress Blog.  That’s why we make starting your own blog easy – we do it for you – and we include all the fix-ins.

Why?

Because there are just too many options to understand so we even install and configure the top 50 plugins for you with our Setup A Blog service.

Lazy or Afraid or WordPress

Managed WordPress Hosting and Internet Marketing Training

Are marketers who use WordPress Lazy or Afraid?

Find out why I ask that simple question on today’s WordPress Podcast.

It absolutely astounds me when I run into clients that are frozen by technology.

Especially when it means they put their business at risk.

When it comes to taking care of your online business that runs on WordPress which are you?

  1. Lazy?
  2. Afraid?
  3. Both?

Listen to today’s podcast as I explain what lazy and/or afraid costs a WordPress Site owner.

Remember the basis of any online business is your Managed WordPress Blog.  That’s why we make starting your own blog easy – we do it for you – and we include all the fix-ins.

Why?

Because there are just too many options to understand so we even install and configure the top 50 plugins for you with our Setup A Blog service.

Turn Your WordPress Site Into an Windows 8 App

I don’t know a lick of code!

And that’s why I’m so happy I rant into this amazing service that takes your WordPress Site and turns it into a Windows 8 Application in about 10 Minutes!

Without writing a single line of code.

This means that it’s even easier to leverage your WordPress site and take advantage of all the FullContact Managed WordPress Hosting services by getting in front of a huge market of potential clients that were previously hard to get to.

What do you need?

  1. A WordPress site
  2. Good content that gets updated

Listen to today’s podcast as I explain the quick steps to turning your WordPress site into a Windows 8 app with IdeaPress.

Remember the basis of any online business is a WordPress Blog.  That’s why we make starting your own blog easy – we do it for you – and we include all the fix-ins.

Why?

Because there are just too many options to understand so we even install and configure the top 50 plugins for you with our Setup A Blog service.

 

 

6 Marketing Metrics You DON’T Need To Know

Stay Focuses on the Fundamentals!

That little voice inside your head never stops when you’re an online marketer.   You should do this,  you should do that, buy this program, attend this seminar, If only you would do this one thing your business would take off and you’d have all the money you want from your online business…

Sound familiar?

Listen to today’s podcast as I explain how many people make the mistake of focusing on the wrong part of their business.

Remember the basis of any online business is a WordPress Blog.  That’s why we make starting your own blog easy – and then showing you how it fits into your online marketing system on the MySmallBiz Marketing System.

Follow the 10 steps and build a solid foundation for you online business with our 10 step Map.

 

 

How To Start Blogging

Your crazy if you haven’t started one yet.

What Am I talking about?

A WordPress Blog of course!

Talk to any full time internet marketer and you’ll hear the same advice.  Get your own web site, specifically your own WordPress Blog.

While starting your own blog can be easy – we do it for you – extending your WordPress Blog with the right plugins can be tough.   There’s just too many options.   That’s why we install and configure the top 40 plugins for you with our Setup A Blog service.

So if for what ever reason you dont’ have a WordPress Blog, or the site you have just doesn’t do what you want it to listen in for 3 quick Blogging Tips.

 

Why Bother With Mobile Social Media Marketing?

What’s the Point?

Why bother with a “Smart Phone” if you use it as A “Dumb Phone”?

Mobile – Social – Marketing

I talked about these three words last podcast, today I’d like you to consider these additional words that should capture the attention of every small business.

Are you saving time? 

Are you earning more?

Are you serving your customers more efficiently?

Next time you pick up your SmartPhone or the Latest Tablet when you are away from your Desktop ask yourself these questions and then decide if you are really taking advantage of your Smartphone or are you just being a “Dumb User”.

Are you a Dumb User on a Smart Phone?

This podcast is a prelude to my new course “MySmallBiz Is Mobile” where you’ll learn how to automate your social media marketing and create quality content from your Smartphone, Tablet or Desktop.

Each Secret is an 5-7 minute MP3 audio file that you can listen to or download. If you are a windows user and want to save the MP3 file to your hard drive, “right mouse” click and then choose save file. You are free to redistribute these files as long as they kept intact.

There’s a big opportunity for us as marketers. Listen in and learn why the way kids consume content is changing the way we market.

Ready to be a Mobile Social Media Marketer?

MySmallBiz is Mobile

Is Yours?

Mobile – Social – Marketing

Three words that capture the attention of every small business owner these days.

Are you ready to be mobile? 

Is your business mobile?

Are your customers mobile?

Listen closely because I’m about to reveal the 3 things you need BEFORE you consider these questions.

This podcast is a prelude to my new course “MySmallBiz Is Mobile” where you’ll learn how to automate your social media  marketing and create quality content from your Smartphone, Tablet or Desktop.

Each Secret is an 5-7 minute MP3 audio file that you can listen to or download. If you are a windows user and want to save the MP3 file to your hard drive, “right mouse” click and then choose save file. You are free to redistribute these files as long as they kept intact.

There’s a big opportunity for us as marketers. Listen in and learn why the way kids consume content is changing the way we market.

New Internet Marketing Secret 3

Internet Marketing Secrets – 3

If for some reason you don’t need any more money, or perhaps you have too much business already, follow the instructions at the bottom to remove yourself from future secrets.

Listen closely because I’m about to tell you the 2nd secret. One of 52 that will guide you in your quest for online sales.

Each Secret is an 5-7 minute MP3 audio file that you can listen to or download. If you are a windows user and want to save the MP3 file to your hard drive, “right mouse” click and then choose save file. You are free to redistribute these files as long as they kept intact.

How Much Are You Willing To Change In Order To Get What You Want?

That’s the question we all have to answer when we market ourselves online. This years American Idol competition really brings home this point with some of the “BEST” prospective singers looking the least traditional.

Listen to Today’s secret for a real example of one of the kids who I guarantee is going to have to change right before our eyes in order to move forward in the competition. Is he willing to make the changes necessary to be come more main stream. Main stream enough to get the votes he needs to compete or will he decide to stay true to his religious beliefs in spite of them potentially holding him back from his goal?

There’s a big lesson for us as marketers. Listen in and learn how we face the exact same challenge each day.

New Internet Marketing Secret 2

Internet Marketing Secrets – 2

If for some reason you don’t need any more money, or perhaps you have too much business already, follow the instructions at the bottom to remove yourself from future secrets.

Listen closely because I’m about to tell you the 2nd secret. One of 52 that will guide you in your quest for online sales.

Each Secret is an 5-7 minute MP3 audio file that you can listen to or download. If you are a windows user and want to save the MP3 file to your hard drive, “right mouse” click and then choose save file. You are free to redistribute these files as long as they kept intact.

How do your kids and young adults consume information?  Is it different that you did?  Why should you care?

Today’s secret takes a look at how much harder it is to “get in front of” the traditional buyer with all the changes in the way we consume information.  If you’ve found your response rates falling or if you’re not getting the same quality or quantity of leads you’ll want to listen to today’s secret.

Secrets My Kids Never Told Me About Internet Marketing

Over the next little while I’m going to share 52 NEW Secrets with you. Just like the original 52 Secrets My Mom Never Told Me About Internet Marketing these new secrets consist of ideas, processes, tactics and principles that do one thing – Show You How to SELL MORE.

BASED ON THE NEXT GENERATION OF ONLINE BUYERS – Kids and Younger Adults.

When you read the above line realize that I’ve been selling online since the 90’s and I’m in my 50’s now…

If for some reason you don’t need any more money, or perhaps you have too much business already, follow the instructions at the bottom to remove yourself from future secrets.

Listen closely because I’m about to tell you the 1st secret. One of 52 that will guide you in your quest for online sales.

Each Secret is an 5-7 minute MP3 audio file that you can listen to or download. If you are a windows user and want to save the MP3 file to your hard drive, “right mouse” click and then choose save file. You are free to redistribute these files as long as they kept intact.

Conventional wisdom says email marketing is dead.  tweeting and texting are all the rage.   So should you forget about email?  That’s what I started to do as I was overwhelmed by the social media hype.

When the cash register didn’t start ringing I started to revisit what I did in the beginning and see how it could be applied to todays’ changes……

Which will be one of the next secrets….

Front Office – Back Office

This 8 minute follow up to the notion of having a “front end” and a “back end” to you business contains a simple idea that I’ve used to build a relationship with my customers. It’s like dating, you don’t ask someone to marry you on the first date! (Well at least most people don’t)

Your customer wants to know and trust you before they are ready to commit to a longer term relationship and you have to structure your business to reflect this.

Take a long term view of your business and consider, the two ends – The FRONT-END of Your business and the BACK-END of your business in this 6 minute secret.

Listen closely because I’m about to tell you the 37th secret. One of 52 that will guide you in your quest for online sales.

Blogging – It’s all the rage! I’ve just finished a brand new toolkit that explains everything you’d want to know about Blogs Find out more here!

Ever wanted to find out how to get ranked 1st on Google? I have 7 different sites with #1 rankings. Find out how I did it!

Stuck with a tiny email list? I was until I learned the secret that most marketers won’t share. Learn the list building secret.

 

The Problem With Social Media Marketing

Podcast: The Problem With Social Media Marketing

Description: Technically I’ve been at this “social media marketing” stuff for a long time.  since writing Blogging Secrets in 2005 I’ve built and torn down more blogs than I care to remember.

My latest blog is http://www.styledandstaged.com – ( one of our other businesses)

While blogging is great and the network of user generated content that has sprouted up as a result of them (what are now  Social Media Network) are a great help there is a big problem for marketers.  If you have a small business and are trying to keep up with all the content that needs to be generated you’ll love this podcast.

Listen in as I reveal a secret to successful social media marketing and a unuque service that makes blogging easy.  http://www.setupablog.com

Lazy Blog Posts

Do you want to be a lazy blogger?

You should… and here’s how.

Blogging is great for business, if you can keep it stocked with real information that is valuable to the readers you want reading/watching.  That’s the rub.  Most small business owners have great intentions but no time to actually follow through with the work the needs to get done, and thats’ exactly why you should listen to this 6 minute podcast and learn how to be a lazy blogger.

If you want a new blog all setup and ready to go with all the templates, tools and social media marketing sites plugged in and ready to go visit MySmallBiz Press and let us Setup A Blog for you.

If you are a do it yourself type just open a Managed WordPress Hosting Account

Small Business Sales Curse

A Small Business Sales Curse

Experience is always the best teacher!

This past weekend I spent some time with my daughters’ soccer team “fund raising”.  I’m betting you’ve been accosted/solicited at your neighborhood grocery store this season already!  I learned an important marketing lesson as the girls struggled to raise funds for the teams cross country trip later this summer.

Listen to today’s rant to learn why…

Is Affiliate Marketing Enough

Affiliate Marketing Pitfalls

Can you really build an online business as an affiliate marketer? Is affiliate marketing enough?

These are tough questions, and ones that MUST be answered as you either start or try to grow your online business.  So important that I put them at the very start of the Hub And Spoke marketing process.

1. Decide what type of business you want.

Today’s rant addresses a  major issue for many internet marketers, the consistent pressure to be market OTHER peoples products.  Listen in and find out what being just an affiliate isn’t a good idea.

Read moreIs Affiliate Marketing Enough

Still Having Trouble Starting

I Still Hear This Question After 14 Years Online…

How do I get started?

Are you asking that question?  Do you know exactly what to do to get started the right way?

At a minimum you should have downloaded a copy of the MySmallBizMap and listened to  the 60 minute audio that goes with it.   If you’ve forgotten what it’s about make sure to listen to this quick 8 minute rant.

Resources:

 

Build a Business or Earn A Living?

Back-Ending and Front-Ending

While there is plenty of talk and information about online selling, internet marketing and topics like traffic, copy, conversion; one little piece is often forgotten.

You have to build a business – selling products online isn’t enough!

Take a long term view of your business and consider, the two ends – The FRONT-END of Your business and the BACK-END of your business in this 6 minute secret.

The Front End

My Audio Secrets: www.52internetmarketingsecrets.com

MySmallBiz Map: http://www.MySmallBizMap.com

Thumbidextrous Quiz: http://www.thumbidextrous.com

Individual Sales Courses: Speed Selling, Handle Any Objection, Face to Face Selling, Selling In Tough Times

Individual Marketing Courses: Get Ranked 1st On Google, Twitter Traffic Secrets, Blogging Secrets, Build My List, WordPress Mastery, Joint Venture Traffic,

The Backend

Upcoming Backend Sites

This weeks secret recaps the Google story and adds another piece of the puzzle to getting all the traffic you need to win online.

Listen closely because I’m about to tell you the 36th secret. One of 52 that will guide you in your quest for online sales.

Each Secret is an small MP3 audio file that you can listen to while you are connected to the internet.

Blogging – It’s all the rage! I’ve just finished a brand new toolkit that explains everything you’d want to know about Blogs Find out more here!

Ever wanted to find out how to get ranked 1st on Google? I have 7 different sites with #1 rankings. Find out how I did it!

Stuck with a tiny email list? I was until I learned the secret that most marketers won’t share. Learn the list building secret.

Webcasting and Multimedia Trends

259 days ago you were subscribed to 52 Secrets My Mom Never Told Me About Internet Marketing by James Maduk.

I had to mention a change in my business and tie it into this weeks secret.

Unlike the majority of online marketers, I’ve actually been a professional speaker and trainer for the last 12 years. In case you missed it earlier, I learned about the speaking business from my mentor, Bob Proctor. I not aware of any other professional speaker/trainer that is actually creating and selling their training online like I am and that gives me a unique perspective. My goal has never been to “sell information”. I’ve always looked for ways to train people online. That’s why I WebCast multimedia like video, audio, whiteboards and live computer screen captures that you’ve already seen.

In the past 4 years I’ve created a Internet Marketing Training Site with over 1000 multimedia trainings that WebCasts multimedia sessions to thousands of people. The interesting thing for me is that in the last month, many of the top internet marketers have bought all of my products, and then been calling me and asking for help on how to WebCast whiteboard sessions and screen captures.

Some top marketers are even trying to copy exactly what I’m doing with the Internet Marketing For Small Business site and I’m OK with that. They haven’t got it figured out yet – and I’m not going to tell them :-).

Why am I ok with competition?

Listen closely because I’m about to tell you the 38th secret. One of 52 that will guide you in your quest for online sales.

Blogging – It’s all the rage! I’ve just finished a brand new toolkit that explains everything you’d want to know about Blogs Find out more here!

Ever wanted to find out how to get ranked 1st on Google? I have 7 different sites with #1 rankings. Find out how I did it!

Stuck with a tiny email list? I was until I learned the secret that most marketers won’t share. Learn the list building secret.

 

Big List Building Revealed

The Gold Is In The List!

Is it?

I’ve got a number of email lists. One of them contains 60,000 email addresses, another has 29,000 addresses and my final list contains approx. 3500 subscribers. Can you guess which list I guard more closely?

If you are selling online you have to visit “Build My List”

Listen closely because I’m about to tell you the 39th secret. One of 52 that will guide you in your quest for online sales.

Blogging – It’s all the rage! I’ve just finished a brand new toolkit that explains everything you’d want to know about Blogs Find out more here!

Ever wanted to find out how to get ranked 1st on Google? I have 7 different sites with #1 rankings. Find out how I did it!

Stuck with a tiny email list? I was until I learned the secret that most marketers won’t share. Learn the list building secret.

 

 

Contact List or Email List????

What you are about to hear may change the way you look at selling online…

My father in law, recently rec’d an email that reminded me how important the real world can be when it comes to online business.

Blogging – It’s all the rage! I’ve just finished a brand new toolkit that explains everything you’d want to know about Blogs Find out more here!

Ever wanted to find out how to get ranked 1st on Google? I have 7 different sites with #1 rankings. Find out how I did it!

Stuck with a tiny email list? I was until I learned the secret that most marketers won’t share. Learn the list building secret.

 

 

Email Specific Domain Strategies

I’ve recently completed another book called “Build My List“. The reason I wrote the book was because I had a useless email list. Mail would go out – sales would trickle in…. yet I’d read reports of other marketers with huge, responsive email lists that apparently earned money “at will” whenever they sent an email out. On top of that I couldn’t figure out how these marketing superstars were able to add thousands of people to a list in a day or two when my list was building slowly. (10-25 new emails a day).

What were they doing? What was the secret that they didn’t make public? Find out now in…

Blogging – It’s all the rage! I’ve just finished a brand new toolkit that explains everything you’d want to know about Blogs Find out more here!

Ever wanted to find out how to get ranked 1st on Google? I have 7 different sites with #1 rankings. Find out how I did it!

Stuck with a tiny email list? I was until I learned the secret that most marketers won’t share. Learn the list building secret.